Mercedes-Benz Deepens Roots in Metro Atlanta with Major Expansion

October 23, 2025

The expansion of the German automaker brings hundreds of jobs to Sandy Springs.

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Mercedes-Benz is strengthening its presence in metro Atlanta with a major headquarters expansion. The global automotive stalwart will create up to 500 new jobs at its North American headquarters in Sandy Springs, reinforcing the region’s reputation as a hub for innovation, talent, and forward-looking industry.

Since relocating its North American headquarters from New Jersey in 2018, Mercedes-Benz has become an integral part of the local business community. The latest expansion will centralize key corporate functions by relocating roles from California and the suburbs of Detroit — an area long recognized as the historic heart of America’s automotive industry. This strategic shift underscores metro Atlanta’s rising stature as a center for mobility innovation, fueled by a skilled workforce, world-class infrastructure, and a vibrant business ecosystem.

The company’s investment extends beyond office space. Mercedes-Benz is investing millions to build a state-of-the-art research and development center near its 1MB campus. The center will accelerate innovation and create new, high-skilled jobs.

“This project is a great example of why companies choose metro Atlanta. What began with Mercedes’ headquarters relocation in 2015 has evolved into a decade of growth — from the stadium partnership to expansions in Sandy Springs and the new R&D hub at Georgia Tech,” said Gregg Simon, senior vice president of project and partner development at the Metro Atlanta Chamber. “It’s a true reflection of the strong economic development partnerships and shared commitment that drive success across our region.”

Mercedes-Benz’s decision adds to the powerful momentum fueling Georgia’s auto and mobility sector:

  • Porsche has long called metro Atlanta home, with its North American headquarters located just south of downtown near Hartsfield-Jackson Atlanta International Airport — the world’s busiest and most efficient airport.
  • Rivian is establishing its East Coast headquarters along the Beltline and recently broke ground on a $5 billion manufacturing facility in Walton and Morgan counties on metro Atlanta’s outer edge.
  • Hyundai is driving Georgia’s electric vehicle growth with a major manufacturing facility near the Port of Savannah, leveraging one of the nation’s busiest logistics hubs.
  • Kia continues to shape Georgia’s auto industry with its expansive plant in West Point, anchoring a significant portion of the state’s manufacturing base.

Together, these investments highlight why Georgia has been ranked the number 1 state for business for 12 consecutive years. Metro Atlanta’s unmatched access to talent, innovation, and global connectivity makes it more than a place to do business. It’s a launchpad for the future.